New & Noteworthy

The Story Behind Ladder’s Human-Centered Design

We started Ladder because we believe life insurance should be built around people, with their needs and goals at the heart of everything.

Read more


Ladder + Google Home = Life Insurance Designed for You

We’re excited to announce we’ve worked with Google to bring you the Ladder Life
skill for Google Home.

Read more


Making Life Better — 200 Days and $300M

The easiest way for us to measure our customer delight is our growth. One hundred days after launch, our customers received more than $100 million of coverage. Now, at 200 days, we are proud to announced that we have tripled that to more than $300 million of coverage.

Read more


Life.  It’s Changing.

One hundred days into the launch of Ladder, one thing is clear: offering people instant, fully underwritten life insurance online is filling a real need in the market. We are thrilled to announce that we have issued well over $100M of coverage in our first 100 days. 

Read more